What We Do:

Jargon PR works with companies and individuals looking to generate press coverage about themselves, their products, services or the organisation they work for. We work with journalists and editors to generate media coverage for our clients through interesting and compelling stories in the press. By working with a wide range of clients and a wide range of media we believe we are able to think differently from other agencies focused on one unique area, and instead bring different ideas and insights into media campaigns. Our clients are split broadly into eight areas: Consumer Products & Services, Books & DVD’s, CEO & Personality Profiling, B2B Technology, Corporate, Conferences & Events, Education, Small Business. Each client faces different media communications challenges

Consumer Products & Services

Consumers today are more savvy and more brand aware than ever before. With an overwhelming choice of products to choose from getting your companies message ‘heard’ in the media can be the difference between success and failure. Jargon PR works with some of the UK’s most exciting consumer brands including bars and restaurants, food manufacturers and more to achieve the widest possible exposure in the press for the products and services sold.

Books & DVD’s

Each year the UK publishes approximately 250,000 new books and thousands more DVD’s. With limited media opportunities for non-consumer facing DVD and book reviews, raising awareness of your company’s product can be difficult against often larger competitors with greater budgets. Jargon PR works with a number of authors and directors to publicise books, MP3’s and DVD’s, generating press coverage for each product and positioning it in the media in front of the target audience.

CEO & Personality Profiling

The media are arguable more ‘personality’ driven today than ever before. Achieving wide spread personal recognition and awareness through the media can allow an audience to instantly trust a specific personality and their organisation by creating and sustaining an ongoing relationship. We work with a limited number of sector experts, helping generate press coverage for each individual and building and managing their reputation within the media.

Technology

Business-to-business technology companies competing in today’s market face a daunting array of communications challenges. With an increasing number of on-line media focusing on deep technical issues, and the established IT media moving away from technical and towards business technology issues, and a large number of reporters refusing to accept information unless via social media sources - knowing where to start can be confusing. With a team combining over 15 years IT public relations experience, Jargon Public Relations has the contacts, the experience and the depth of technical knowledge to navigate any technology company through the media maze delivering high quality press coverage throughout the technology and business media.

Corporate

The reputation of any corporate company is one of their most valuable assets. Used correctly, media relations can manage a company’s reputation and deliver a competitive advantage. With a number of years corporate experience Jargon Public Relations has the ability to help any organisation manage its reputation within the media.

Conferences & Events

Investment in training and development continues to be one of the largest areas of corporate spend within the UK. As organisations continue to invest in their human assets, conference and event management companies have flourished as organisations recognise the importance of ongoing training and development. Jargon Public Relations works with a number of conference and event management companies to generate positive press coverage for the conferences they are running. Generating publicity for each event drives corporate sponsorship and attendance.

Education

In the increasingly competitive world of higher education the media coverage of any University or higher education college within the press can make all the difference to prospective applicants as they choose an appropriate establishment to further their studies. Jargon Public Relations works with a number of international universities and higher education colleges to ensure that a steady stream of favourable press coverage is achieved regarding the courses offered, the results achieved and the success of the alumni.

Small Business

Arguably more than anyone, small businesses need to generate positive press coverage about themselves. With limited resources and often larger competitors with bigger budgets, SME’s must use every resource available to them in order to generate publicity for their business in order to raise awareness of the product and services sold. Jargon Public Relations has a dedicated SME service. The service focuses on generating positive publicity for any small business and operates at a reduced cost.